WWE signs partnership deal with Twitch
Twitch and WWE have just announced a multi-year partnership agreement that will bring streams of professional wrestling content to Twitch viewers. Both companies have expressed their excitement at the prospect of expanding their reach through this new deal.
Official Monday Night RAW Sidecast on Twitch Launches Today
STAMFORD, Conn., June 5, 2023 – WWE® (NYSE: WWE) today announced a multi-year partnership with Twitch that will see the return of the official WWE channel and popular WWE Superstar channels, featuring live and exclusive content.
In addition to the launch of the channel, WWE will debut today a companion sidecast to Monday Night RAW, bringing the WWE Universe behind the scenes and closer to the in-ring action. The weekly viewing experience will be led by a rotating cast of hosts and will regularly feature appearances by WWE Superstars, unique and exclusive content such as backstage interviews, and more. Viewers can stream the sidecast live every Monday beginning at 8 p.m. ET via https://www.twitch.tv/wwe or the Twitch App.
Additionally, the official WWE channel will be home to other live productions and will serve as an alternate live streaming feed for all of WWE’s premium live event press conferences.
The partnership includes exclusive streaming rights for daily in-ring shows, weekly pay-per-view events, and more. Additionally, Twitch viewers will have access to a library of classic matches and other original content produced by WWE.
For the millions of Twitch streamers out there, this news is especially exciting. The deal opens up new opportunities for collaboration with professional wrestlers and their affiliated brands, which could help bring more exposure and recognition to aspiring streamers.
Of course, the biggest benefit of the deal is that Twitch viewers now have access to even more entertainment options than ever before! Whether you’re a fan of professional wrestling or just looking for something new and exciting to watch, this partnership has something for everyone. So don’t miss out on all the action – tune in to the official WWE channel on Twitch today!
Twitch has caused controversy for WWE in the past
In 2020, the company first asked its talent to deactivate their Twitch accounts. Later, they offered a new deal that allowed performers to keep streaming, but they had to share some of their revenue with WWE. In April of this year, WWE and Twitch made a new agreement that allowed talent to return to the platform with relatively few limitations. It appears that this new partnership is simply an extension of that ongoing relationship.
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